You know that feeling when you're staring at a blank email template, cursor blinking at you, and your deadline is tomorrow? Yeah, we know the feeling too.

Marketing teams today are drowning. More emails, more campaigns, tighter deadlines, and somehow the same 24 hours in a day. Email marketing is still your most profitable channel, but the time it takes to compose, draft, review, and send each message can grind you to a halt.

That's why AI email generators are becoming the secret weapon for smart marketers. These tools use advanced technology to create entire email drafts almost instantly, giving you a starting point that's pretty much ready to send. 

We get it, the world of AI can feel pretty intimidating, so we’ve created this guide to walk you through everything you should know before getting started.

Let’s begin.

What Does Using an AI Email Generator Actually Look Like?

Before we get too deep, let’s start by breaking down how using an AI email generator tool (like Magicals) works:

Step 1: Start with a simple prompt
This is where you provide a quick brief, including the recipient, topic, tone, and purpose of the message. For example: “Compose a follow-up email to a webinar attendee, friendly and casual tone.”

Step 2: Receive a full draft in seconds
Almost instantly, the software generates a well-formatted, readable email that’s about 80% done, complete with personalised content and text ready for customization.

Step 3: Review and fine-tune
You’re still the sender and editor here. Use the integration features to adjust the message, tweak the tone, or modify the subject line. The regenerate and edit options let you customise only what you want without starting over.

Step 4: Send or save as a template
Once you’re happy, send your email or save it as a reusable template for future campaigns. This automation speeds up your communication workflow and boosts productivity.

This is the basic rhythm. Once you get the hang of it, you’ll wonder how you managed without it.

6 Things Every Beginner Should Know Before Using an AI Email Generator

1. Precise Prompts Unlock the Best Results

The clearer and more detailed your prompt, the better the AI's output will be. Instead of "write a sales email," try "create a promotional email for our summer sale targeting loyal customers who haven't purchased in 3 months, upbeat and friendly tone with urgency."

Our AI is powerful, but it can't read your mind. Give it the details it needs to nail your vision.

2. AI Handles Drafting, You Own the Message

Think of the AI as your super-fast writing assistant, not your replacement. The tool helps you draft content quickly, but you’ve got control for shaping the final message, tweaking the tone, and making sure it sounds like your brand.

3. Use Regenerate and Edit Features to Fine-Tune Quickly

Modern AI tools let you rewrite only the parts you want to change, whether that's the subject line, call-to-action, or just one paragraph, without losing your progress.

This modular approach means faster editing and way less frustration than starting from scratch every time something's not quite right.

4. Feed Your Brand Voice Into the AI

The more context you give about your style and tone, the better the AI gets at maintaining your brand voice across all emails. Many platforms let you save brand guidelines or style preferences, so the AI learns how you like to communicate.

Consistency is key, especially if multiple team members are using the tool.

5. Start Small, Build Confidence Gradually

Begin with simple, low-risk emails like newsletters, event reminders, or basic promotional announcements. These help you learn the platform and see its impact on your workflow without the pressure of high-stakes campaigns.

As you get more comfortable, you can tackle complex sequences like abandoned cart series or multi-touch nurture campaigns.

6. You're Always the Final Decision Maker

AI speeds up the process, but you decide what goes out the door. Think of it as a smart assistant that supports your creativity and strategy, never a replacement for your expertise or judgment.

If something doesn't feel right, trust your gut and make the changes.

The Cost of Not Using AI Email Generators

You don’t need us to tell you marketing is evolving fast. Yet too many teams still rely on manual processes, and it’s leaving them behind.

While you're spending hours crafting individual emails, your competitors are using AI to create personalised campaigns at scale. They're testing more variations, launching campaigns faster, and focusing their human brainpower on strategy instead of getting bogged down in writing tasks.

Teams that embrace AI solutions get to focus on the fun stuff like creative strategy, testing new ideas, and building deeper customer relationships, while the AI handles the repetitive, time-consuming tasks that drain your energy.

The choice is yours: stay stuck in the old way of doing things, or embrace tools that let you work smarter.

Why Now Is the Time to Embrace AI Email Tools

With increasing campaign demands and pressure to perform, finding ways to save time without sacrificing quality is essential for survival (and your sanity).

AI email generation platforms are here now, practical, proven, and ready to support your day-to-day marketing needs. The learning curve is minimal, the results are immediate, and the time savings are substantial.

Magicals was built as a seamless solution to help you compose and design emails faster, scale your brand voice across all communications, and remove the headaches from your email workflows. No complicated setup, no steep learning curve, just smarter, faster email creation when you need it most.

The question isn't whether AI will change email marketing. It's whether you'll be ahead of the curve or playing catch-up.

Ready to see what it looks like in action? Sign up for early access here.